“This means that no virgin PET plastic will be used for our sparkling 500mL bottles under normal circumstances going forward in Canada,” said Kurt Ritter, Vice President & General Manager, Sustainability, Coca-Cola North America. “We hope that transitioning our 500mL sparkling portfolio to 100% recycled plastic will increase the amount of high-quality, food-grade, recycled plastic available in Canada and, ultimately, enable us to offer more of our brands in this sustainable format.”
Bottles made with 100% recycled plastic* create and sustain a circular economy for plastic packaging. Once the material (PET) is recycled, it is cleaned, sorted and ground into small flakes that become raw material for more new bottles. To build awareness and encourage consumers to continue recycling bottles, all 100% recycled plastic bottles* will feature “Recycle Me Again” messaging.
The shift supports The Coca-Cola Company’s World Without Waste goals to use at least 50% recycled content in its packaging by 2030, and to reduce use of virgin plastic. It’s projected to save 7.6 million pounds of new plastic in 2024 alone, as well as reduce nearly 7,000 metric tons of CO2 emissions annually which is the equivalent of taking nearly 1,500 cars off the road for one year.
