The two new Starlinger recoSTAR PET 165 HC iV+ recycling lines are set up at the recycling facility of Ganesha Ecopet Private Ltd. in Warangal, Telangana State. The company, a subsidiary of Indian PET recycling pioneer Ganesha Ecosphere Ltd., already produces recycled PET flakes and pellets for food-grade packaging as well as for filament yarns and fibres on two Starlinger lines installed in 2022. The new recycling lines are in operation since mid-2024 and triple Ganesha Ecopet’s annual production of bottle-grade rPET, raising it from 14,000 tons to a total of 42,000 tons.
EPR and consumers drive demand for sustainable products
The increasing demand for food-safe recycled PET in India has two main reasons. On the one hand, the Indian government has introduced Extended Producer Responsibility (EPR) for importers, brand owners and plastic waste processors as part of its Plastic Waste Management (Amendment) Rules in 2022 to ensure systematic collection of plastic waste. In addition, the rules stipulate that brand owners and producers must include a 30 % share of post-consumer recycled content in PET bottles by 2025, with the share being gradually increased each year to reach 60 % by 2029.
On the other hand, consumer preferences in India are changing, with sustainability being one of the top five factors for purchasing a product. Especially the large number of young consumers —i.e. millennials and generation Z— are increasingly demanding products and packaging that do not harm our planet. Brands respond to that by creating supply chains and packaging that are circular and sustainable. Recycled PET is one of the most convincing options for plastic packaging, given its continuous recyclability and lower carbon footprint compared to other alternatives, while not compromising on production scale, durability or quality.
“Our goal is not only to recycle plastics, but to create premium-quality, sustainable and viable circular solutions for brands,” said Sharad Sharma, Managing Director at Ganesha Ecosphere. “Recycling is not just an environmentally responsible choice; it is a powerful way to reduce CO2 emissions and mitigate the effects of climate change. Starlinger’s superior food-grade PET recycling technology, combined with the operational expertise we have built up over the last 30 years on the Indian waste recycling market, enables us to push the boundaries of what is possible in PET recycling. Today, we proudly provide the best quality of recycled PET: like-to-like in properties with virgin PET, but with huge environmental savings in carbon emissions and energy. Various global FMCG brands like Coca-Cola have placed their trust in us to make their packaging circular while ensuring utmost safety and quality for the consumers.”