What many define as a goal for the future is already a reality in Upper Austria: environmentally friendly packaging made from recycled material that is recycled back into high-quality packaging for food. The flagship project proves that a circular economy is possible in the plastics and packaging industry and has already received many national and international awards.
"The fact that the World Packaging Organization has awarded the golden sustainability award to our recyclable and recycled plastic packaging, among all products, makes us very proud," says Markus Fellinger, General Manager of Starlinger viscotec. "We have to achieve high recycling rates, such as those already established for beverage bottles, also for other food packaging such as yogurt pots and trays. Packaging made from recycled PET is sustainable because this material can be recycled virtually infinitely and to a high quality."
Ideal recyclability of the packaging is therefore the first prerequisite for a closed packaging recycling loop. Based on this premise, a cup has been developed for school milk that is unprinted and made of recycled PET (rPET).