“I am thrilled to announce such a special team of great packaging professionals, each one expert in a different area, and full of energy and inspiration to take WPO’s portfolios beyond. Together we will focus on raising the voice for packaging on a global level”, says Luciana.
She adds: “Counting with Soha Atallah as Vice President for Marketing, an expert in this area, we expect to expand WPO’s participation at shows and conferences globally and, at the same time, to explore packaging as a marketing tool, fostering innovation and sharing packaging trends via webinars and forums.
As Vice President of Sustainability & Save Food, Nerida Kelton, also an expert that has been doing an outstanding work in this portfolio by building references as the Design for Recycling Guide and Waste Stream map, and now renewing the opportunities to go beyond, building more references and sharing knowledge through international conferences.
