Sacmi Filling, Sacmi Labelling, Sacmi Packaging, Sacmi Imola. Four different companies that have demonstrated an outstanding capacity for excellence, conquering customer loyalty and, consequently, increasing their market shares. But that was in the past.
The future goes by the name of Sacmi Beverage, the Division that unites - under one single, unifying production and business logic - all our activities for the bottling, packaging and filling industry. This new strategy began being implemented over a year ago with the acquisition, by Sacmi Imola, of minority shares in Sacmi Filling and Labelling. Corporate restructuring has been accompanied by a considerable investment in new storage facilities and production plant facilities worth over 50 million Euros.
Directed by Ireneo Orlandi and based in Imola, the new Beverage Division integrates the entire plant engineering and budgeting part and also coordinates, from a managerial and administrative viewpoint, the work of the four companies. First and foremost is Sacmi Filling, a company that, until now, had grown in complete independence and which is, today, called upon to take things to the next level: to follow a strategy based on horizontal integration within Sacmi so as to ensure the customer can count on an ever-wider, ever-better choice that focuses not so much on the individual machine but the entire Sacmi-provided plant engineering package, built to meet every modern output need.
Called in to guide this latest transition stage, which will see Sacmi Filling enter the new Division, was Vezio Bernardi, for years one of our top men at Sacmi Imola in the Closures Division.
Further duties shall be assigned to Giovanni Nervo. For 15 years the Technical Manager of Procomac, Nervo has extensive experience in the beverage sector. Recruited by Sacmi Filling to fill the role of plant engineering manager, Nervo will, of course, be overseeing operative management; moreover, within the logic of horizontal integration, he will also have key responsibilities concerning the coordination of a plant engineering product range that integrates the output of the Division’s component companies.
“It’s a delicate moment for the beverage industry”, observes Bernardi, “with a pressing need to design new products and so provide integrated solutions and redesign the company from an organisational standpoint; this implies, above all, implementation of coordinated and coherent information systems”. Managerial coordination, then, will be a key factor in ensuring the far-reaching Beverage Division sales network – also part of the unification plan - is able to function optimally.
In a moment of market upheaval, Sacmi’s message is crystal clear: to continue investing in beverage and to deal with the crucial reorganisation boldly, “a necessary albeit not sufficient condition”, concludes Bernardi, “to continue working successfully in this sector”.
| Valentina Gollini PR&Adv Dept. Tel. +39 0542 607 607 valentina.gollini@sacmi.it |
