With the emergence of the EU’s new Packaging and Packaging Waste Regulation (PPWR) and the focus on packaging circularity at this present time, mastering the intricacies of packaging sustainability and fortifying packaging solutions for the future has never been more essential. Although many companies have already made voluntary commitments to targets, such as using 100% recyclable, reusable, or compostable packaging, deciding the best way to achieve these goals can be challenging.
UPM Raflatac’s new guide focuses on the topic of packaging recyclability and makes it more accessible to label printers, brand owners and packaging designers alike. It shows how selecting the right label material is pivotal in elevating the circularity of a packaging. It also explains how by designing for recyclability, businesses can potentially avoid or reduce Extended Producer Responsibility (EPR) fees, making the switch to recyclable materials an even more attractive prospect.