The powerful message is declared today with an impactful video shared on the brand's social media channels across the world, calling on people to join its mission to make a difference by reducing single-use plastic waste.
The 5 billion single-use plastic bottles were eliminated by SodaStream consumers in 2022, simply by using its sustainable products to create perfect sparkling experiences. SodaStream's sparkling water makers are made of high-quality materials, which are durable and made to last for years, demonstrating the brand's passion for saving the planet. The brand's cylinders are also reusable, refillable, and recyclable.
"SodaStream's vision is to change the way the world drinks by inspiring to Push for Better, and empowering people to make better choices not only for themselves, but for the planet," commented SodaStream's CEO, Eyal Shohat. "One SodaStream saves up to thousands of single-use plastic bottles, and thanks to our dedicated consumers around the world, we managed to save more than 5 billion single-use plastic bottles in the last year."
To discover the video, click here:
- Art - https://youtu.be/iOqTQSNm0ic
- Duo - https://youtu.be/WxqXR7ST9YA
- Terra - https://youtu.be/gh-pg3wkA_s
SodaStream is on a continuous journey to push for better in every aspect – from manufacturing processes to business operations, and even its product portfolio:
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SodaStream's commitment to avoid plastic waste:
The brand is taking its commitment to help the planet a step further by eliminating plastic waste in every stage of its manufacturing process. Starting in 2022, up to 25% of plastic parts used in SodaStream's new generation sparkling water makers are produced from recycled materials, bringing the brand's dedication to saving the planet to its core products, thus making its entire portfolio greener.
In addition, the company saved 11 tons of plastic by reusing plastic bags in its production lines and decreased the plastic waste in its manufacturing processes by more than 20% in 2022.
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SodaStream's ongoing sustainable activities:
Starting in 2022, SodaStream's sparkling water-makers' packages are fully recyclable - using recyclable cardboard and recyclable plastic bags, and its flavor bottles are manufactured from clear recycled plastic (rPET), making them 100% recyclable**. The company also managed to reduce 82 tons of cardboard and 21.6 tons of paper in its sparkling water-maker products and packaging in 2022.
