The two companies, specialising respectively in premium beverage closures and quality bottled water products, announce today the signing of a long term sales agreement.
Glacial Water will use the SmartSeal FLEX closure on its LazyTown range of water products. The LazyTown brand is known in 128 countries around the world.
The SmartSeal FLEX family of closures is unique in its functionality and design, with an automatically activated valve as the main feature. This provides spill control and enhanced user convenience in meeting the growing demand for on-the-go and active consumption.
LazyTown is a children's entertainment and lifestyle brand with an internationally acclaimed TV show, Live Theatre shows, Radio Station, Music, Publishing, DVD, Apparel and more than 6,000 merchandise SKUs.
“This agreement allows us to offer to all LazyTown fans a closure and a water product that perfectly suits LazyTown’s recommended active lifestyle” says SmartSeal CEO Jan Skoglund.
“We are delighted to put the Active FLEX closure on our GO Water range. We can now offer a well designed product combining a quality water with a closure that is the best there is in the market”, says Managing Director of Glacial Water Atli Már Bjarnason.
The agreement covers sales and distribution for LazyTown GO WATER worldwide.
SmartSeal Jan Skoglund CEO ph: +47 415 59 059 jan@smartseal.no | Glacial Water Atli Már Bjarnason Managing Director ph: +354 894 0044 atli@glacialwater.is |