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Fully Automated Recycling

Pour out your container recycling and walk away: TOMRA R1 previews Express returns

Asker, Norway

Multi-feed reverse vending and digital payout gives shoppers first fully-automated recycling experience - Hard on the heels of the launch of the new TOMRA R1 “multi-feed” reverse vending solution, global reverse vending leader TOMRA is taking recycling automation up a notch with the unveiling of the Express returns concept. TOMRA R1 enables people to pour over 100 empty drink containers into the machine in one go, and now  Express lets recyclers leave the TOMRA R1 while the machine is still processing the containers. The recycling refund will be received electronically once the processing is complete.

With no need for recyclers to manually handle each container or wait at the machine to receive a voucher, TOMRA R1 with Express is the  first completely automated container recycling experience, offering an even more convenient and user-friendly experience. “TOMRA R1 with Express returns is like the self-driving car of container recycling. Hands-free, mess-free and wait-free, this fundamentally transforms the way people recycle,”  said Harald Henriksen, Head of TOMRA Collection Solutions.

TOMRA R1 is available to order in Norway and Sweden, and will roll out to Germany and other markets in the months ahead. Retailers are invited to test the Express concept.  TOMRA R1 and Express will be on show at EuroShop, the world’s largest retail trade fair, on 16-20 February in Dusseldorf.

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