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(Photo credit: Nestl? Waters North America)

Sustainability

Nestlé Waters North America: Introducing Poland Spring® ORIGIN in 100% recycled plastic bottle

1:37 min Bottle development and design
Stamford, CT, United States

The crisp, refreshing taste of 100% Natural Spring Water from Maine now available nationwide through Amazon, in a NEW, 100% recycled plastic1 bottle.

Surrounded by pine trees, hidden in the woods is the source of Poland Spring® ORIGIN. It is the first leading American premium bottled spring water, sustainably sourced from the White Cedar Spring in Maine. Poland Spring ORIGIN will bring the refreshingly crisp taste of 100% natural spring water from Maine to people across the U.S. for the first time.

“Poland Spring is a trusted brand with over 170 years of rich history and is well-known to many in the Northeast and beyond,” said Yumiko Clevenger-Lee, Vice President & Chief Marketing Officer of Nestlé Waters North America. “For years we’ve been getting consumer letters, calls and social posts from all over the U.S. requesting we make Poland Spring available nationwide. With the launch of Poland Spring ORIGIN, we are excited to delight consumers throughout the entire USA.”

Poland Spring ORIGIN’s 100% natural spring water has been filtered by 10,000-year-old glacial sands. With no additives and only the minerals that come from the earth itself, including naturally occurring electrolytes for a crisp and refreshing taste, Poland Spring ORIGIN sets itself apart from other premium waters. A team of Spring Guardians carefully monitor White Cedar Spring and surrounding areas with long-term sustainability in mind.

New Poland Spring ORIGIN is thoughtfully designed with a beautiful and ergonomic bottle that delivers a premium experience consumers can both see and feel. Additionally, the bottle is made from other bottles and contains 100% food-grade recycled plastic. Using recycled plastic helps keep plastic out of landfills and oceans and reduces greenhouse gases compared to using virgin plastic2. Importantly, like all Poland Spring bottles, Poland Spring ORIGIN is 100% recyclable and encourages consumers to recycle the bottle once it is empty, so that it can be turned into a new bottle in the future.

Beginning in April 2019, Poland Spring ORIGIN will be nationally available to consumers on Amazon.com in a 12-pack of 900mL bottles and also through delivery by ReadyRefresh®Nestlé®. May 2019 onwards, Poland Spring ORIGIN will be available in select retail locations in Florida and Texas with plans for national retail expansion in 2020.

Poland Spring ORIGIN is proud to also be investing in the conservation efforts of the Bluesource – Baskahegan Improved Forest Management Project in Maine. This project is located on over 86,000 acres of forest in Northeast Maine, and will help offset the environmental impact of shipping our product.

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1 Excludes label and cap, which are recyclable, but not made from recycled material

Association of Plastic Recyclers (APR) 2018

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www.nestle-watersna.com

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