“Packaging plays an essential role in the marketing mix for brands today and the cosmetic industry is experiencing substantial growth. With the acquisition of SR Packaging Consultants, we’re aiming to bolster our presence in the Italian and European markets, while complementing our production plant with its facilities in order to expand our range of products and provide our customers with superior items and prompt, comprehensive service,” stated Ho.Bag Corporate Srl’s CEO Andea Spina when he unveiled the plans to acquire SR Packaging Consultants in March 2023.
Just six months later, the Veneto-based company has announced that the merger by absorption has been completed. It is an important step that will boost and step up the pace of the activities that are already underway in support of its internationalization strategy. Ho.Bag Corporate’s greatest strengths lie in a more comprehensive product portfolio, the extended production plant in San Vendemiano (Treviso), its new 10,500 m² multi-storey warehouse and its highly proficient sales force.