"In our transition to recycled plastic, we aim to make a truly meaningful and lasting impact," said Wai Mei Lee, Vice President of International, FIJI Water. "In using recycled plastic, we give new life to existing materials while maintaining the same great taste, look, and quality that consumers expect from FIJI Water."
As FIJI Water looks to the future, it has ambitious targets to help preserve the planet and is committed to making a difference. In addition to introducing 100% rPET bottles (bottle only) FIJI Water has also invested about $2.97 million CAD in energy efficiency initiatives on the Fijian islands, which includes the use of microturbine energy generation and adopting low-sulphur fuel standards for shipping, reducing sulphur oxide emissions.
Locally in Fiji, the FIJI Water Foundation focuses on sustainability and the preservation of the islands, along with supporting and improving the lives of native Fijians through initiatives such as providing access to clean water, healthcare services, and grants for local schools and organizations, and more. Since 2007, the FIJI Water Foundation has provided funding to large-scale reforestation and conservation efforts to preserve and protect the Sovi Basin, Fiji's most important forest ecosystem and the largest remaining lowland rainforest, in partnership with Conservation International.