Coordination and marketing in a single hand

Michael Frick takes the Capsnap Europe helm at Greiner Packaging   Michael Frick is the new head of the reorganised Marketing and Sales Unit of Capsnap Europe at Greiner Packaging. The former Capsnap CEO Günther Ausserwöger takes up a new task at Greiner Packaging International. In addition to central coordination tasks Michael Frick will also manage the marketing and sales activities for Europe.Engineer and sales professional Michael Frick has been in the company since 2001. He takes over the market leader for 5 gallon water bottles in Europe in the business unit Capsnap. Günther Ausserwöger moves over to new tasks in Greiner Packaging with immediate effect. He was sole CEO at Capsnap for five years.New products, new marketsCapsnap has been the unchallenged product innovation pace-setter in the 5 gallon packaging industry for many years. Michael Frick, who is a passionate swimmer and mountain biker, aims to continue the successful Capsnap Europe course in future. “My goal is to open up new future markets for Capsnap Europe and to extend and consolidate our leading position in the market”, is how Michael Frick describes the plans for his business area. A friction-free changeoverThe changeover is friction-free for Capsnap Europe customers. Customers will continue to receive full regional support. The central networking and key account management will be out of Kremsmünster. “Our employees have long and outstanding experience in the business”, Michael Frick, business unit and marketing and sales manager of Capsnap Europe said. “Europe’s market leader for 5 gallon packaging will continue to be the benchmark for quality and service with its highly motivated team.”

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