In 2018, the packaging and recycling specialist the ALPLA Group signed the Global Commitment of the New Plastics Economy (an initiative of the Ellen MacArthur Foundation) and committed to spending a total of 50 million euros to expand its recycling activities up to 2025. ALPLA is now significantly increasing this investment target. From 2021, an average of 50 million euros a year will be ring-fenced specifically for recycling.
‘We have been very active in the past two years. We succeeded in initiating bottle-to-bottle projects around the world, including in Asia, Europe and Central America. We nevertheless continue to see increasing demand on the part of our customers all over the world,’ explains Georg Lässer, Head of Corporate Recycling at ALPLA. This sustained demand gives ALPLA the opportunity to kick-start further investment projects, says Lässer. Günther Lehner, Chairman of the Company Advisory Board, stresses that the company will focus on high-quality application areas in new regions: ‘Our aim is to establish a bottle-to-bottle cycle – including in regions in which the recycling of waste does not currently play a large part.’
