The film forms the basis to produce sustainable floatable shrink sleeves. This facilitates easy separation of labels from PET, HDPE and PP bottles and containers in the recycling process to enable bottle-to-bottle circularity. This shrink sleeve material is mainly for use within the Food, Beverage and Home & Personal Care industries.
Innovia to market the film under the brand RayoFloat™
“The opening of the line concludes our strategic investment into a high-performance shrink film, that enables more circularity when it comes to packaging - an important goal for consumer goods companies,” says Simon Huber, Managing Director, Innovia UK and Poland. “The new capacities will allow us to supply label and sleeve converters with high-quality floatable shrink sleeve material that has the potential to revolutionise the market and the way packaging is decorated to move towards more sustainable choices” continued Huber.
RayoFloat™ APO is a clear, uncoated shrink film that floats, as its density is <0.93 g/cm³. The film is also glossy, scuff resistant and printable, with a controlled TD shrinkage up to 70%. RayoFloat™ has been endorsed by the European PET Bottle Platform EPBP, although this film is perfect for use on a variety of HDPE and PP containers too.