Nowadays, consumers are becoming more demanding in their individual shopping needs, wanting to shop conveniently, at any time or anywhere. Not only does the continuing e-commerce boom reflect this, but it can also be seen in the renaissance of smaller urban stores, with major retailers returning to the city centres to grant easy access to everyday necessities.
“Certain FHPC sub-categories or players sometimes have customisation needs for up to 40% of their production volumes. Until now, the most common way for producers to approach these requests was to use manual repacking services,” says Didier Saussereau, Packing Product Manager at Sidel.